Founding Membership · Free to Join

Belong to the Circle.

Your pass to LUME before anyone else. First access to the first batch, founding prices, an extra 5% off your first order, and a few surprises we are keeping quiet for now.

Free to join · No purchase needed · Leave any time
Your founding place

Join before the first light.

It takes 30 seconds and costs nothing. Your extra 5% off and your personal invite link appear the moment you join.

1 or 2 messages a month · No spam · Leave any time
You are either in the Circle, or hearing about it later.
Share your light

Every friend moves you up the Circle.

Your invite link appears the moment you join. Friends who join with it get an extra 5% off their first order, and you climb. The ten members with the most friends at launch win a free Key.

Every friend

+150 Light Points

For each friend who joins with your link or code. They get 5% off too.

3 friends

Spectrum level

Your joining points plus three friends take you past 500 points: early access to new Keys and member-only offers.

7 friends

Full LUME level

Seven friends take you to 1,200 points: private testing invitations and priority community features.

Top 10 at launch

A free Key

The ten members who invite the most friends before launch win a free Key of their choice and an invitation to join the LUME Ambassador programme.

About the Ambassador programme

A friend counts when they join the Founding Circle with your link or code. You cannot invite yourself. We confirm counts and rewards by email before launch.

What's in it for you?

Four good reasons to join today.

01

First in line

The first batch goes to members before anyone else. Every Key takes 41 days, so it is never a big batch.

02

Founding prices

Launch pricing for members only, plus an extra 5% off your first order.

03

The 60-second protocol

Our free guide to getting the most from every Key, from the people who make them.

04

Private drops

Member-only drops, polls that shape new Keys, and a few surprises we are not telling everyone yet.

How it works

Three steps into LUME.

01

Join free

It takes 30 seconds. Your 5% code and invite link appear straight away, and your 150 joining points count from day one.

02

Share your link

Every friend who joins with your link gets 5% off, earns you 150 Light Points and moves you up the Circle.

03

Get in first

When the first batch is ready, members hear first and order at founding prices. Everyone else waits.

Light Points

Every contribution has value.

Joining and referral points count from day one. Points for purchases and reviews start when the Keys go live.

Community actionLight Points
Join the Founding Circle +150
Complete your member profile +50
Follow LUME on Instagram +25
Share an approved ritual photo or video +100
Refer a friend who joins +150
Verified purchase after launch 1 per Rs. 10
Thoughtful verified review +75

Founding programme preview: earning values and redemption rules can be refined before launch. Members will always be notified before any change takes effect.

Circle Levels

Grow through the spectrum.

Progress is based on Light Points earned in a rolling 12-month period after the programme activates.

0–499 points

First Light

  • Founding member access
  • Birthday points
  • Member education and polls
1,200+ points

Full LUME

  • Everything in Spectrum
  • Private testing invitations
  • Priority community features
Everyone will want in.

You just got here first.

Every Key spends 41 days under light, so the first batch is small. The Circle gets it first. Everyone else hears about it later.

Free to join · Leave any time